Meeting in Athen’s Room!

May 9th, West Houston RWA proudly presents, Jennifer Fusco!

What’s Your Strategy?


Jennifer Fusco is the author of MARKET OR DIE, a how-to marketing book for writers, published by Belle Books in February 2015.Jennifer Fusco

A three time winner of the Advertising Excellence Award, Jennifer has launched successful national print and digital ad campaigns. She has served as a member of the (ANA) Association of National Advertisers and believes brand building is a key to professional success.

Due to the overwhelming response Market or Die received from writers, Ms. Fusco launched a publicity services business, Market or Die Author Services, LLC where she maintains over forty active clients.

She is also a writer of contemporary romance with her debut romance FIGHTING FOR IT releasing in September 2015 from Penguin Intermix. Jennifer is represented by Nicole Resciniti of The Seymour Agency.

For more information about Jennifer and her publicity services, please visit www.marketordie.net


There are four main types of strategy when it comes to marketing, and marketing your book. In this interactive workshop, you will learn the each type of strategy and learn when, where and why you may need to change your strategy for your audience type. You will also learn the basics of effective communication and develop a message to sell your book in four easy sentences.

Meeting in the Athens Room!!

8:30 AM – Doors open and check in
9:00 AM – 10:00 AM – WHRWA Business Meeting
10:00 AM – 10:30 AM – Break and Networking
10:30 AM – 12:00 Noon –  What’s Your Strategy?
No book sells this month, but please purchase a copy of Jennifer’s book, Market or Die, at Barnes and Noble, Westheimer Crossing, or one of the other fine book stores near you! She will be available after the meeting to sign your copy.